Discover how to build a $10,000/month one-person online business using digital products, AI, and proven systems — without employees, overhead, or complex setups.

Table of contents:

Getting Straight to the Point

You know what? Because I see so much nonsense in this whole make-money-online sector and so many people complicating everything, I’m going to get right to the point today. We’re going to use this in its place.

The Goal: Building a $10,000/Month One-Person Business

In today’s article, I’m going to guide you on how to build a $10,000 a month one person business. Additionally, a lot of this will include unlearning things that you were taught improperly. Everyone is out there attempting to lead teams of twenty people or start the next Amazon since they haven’t even made a dollar online.

Simplicity Over Complexity

Why Complex Business Models Fail

It’s so absurdly outdated. We’re going to cut through all the clutter today, and I’ll just walk you over the key components you need to have in place if you want to start a solo business that makes $10,000 a month. As a result, there would be no employees, expenses, or complex procedures.

My Decade of Experience in Multiple Verticals

Just you, your laptop, and the right strategy. I have been in the space for 10 years, doing everything from a service-based business to software to digital products to physical products.

The Power of Digital Products

Why the Simplest Ventures Win

I have businesses in all these verticals, and I invest in all these verticals, and I can tell you that consistently my most profitable ventures are the simplest ones. They are the ones where it’s me and a proven system that prints money while I sleep.

New Opportunities for Solo Businesses

And by the way, in today’s day and age, what has been happening recently this year and last year? You now have the opportunity to run your business by yourself. In fact, there are some very smart minds out there that predict that there will be a billion-dollar company with just one employee and things that were not available to most people. you know, forms of leverage that weren’t available to most people even three years ago, 5 years ago, or 10 years ago are now available to the common man and the common woman.

The Core Truth About Making Money Online

It’s Problem Solving and Leverage

In practice, earning an online income is relatively straightforward.

Now, I want to make it clear: it takes a lot of work and perseverance, but all it is is problem-solving and using leverage.

Why Most People Fail

As you can see, most people fail because they either don’t do enough or quit too soon.

And by the way, in today’s article, I’m giving you the abridged version, okay? I’m really just decompressing everything down. if you actually want to assess the business models and decide which one is right for you. As I said, I’ve done literally all of them, and I still do all of them actively to this day. I have different businesses for different objectives. 

So, I’m very unbiased in that sense. Then, in 2025, I wrote an essay titled “How to make money without investment?” In that article, I break down the different business models and which ones make the most sense depending on your specific situation. So, if you are ready to stop making excuses and start making real money, then please read all of this article with a fully attentive mind to what I’m about to share. Here is exactly what I would do if I were starting from zero tomorrow.

Picking the Right Business Model

Avoid Overly Advanced Models at the Start

First things first, and this is really where most people mess up right out of the gate: you need to pick the right business model. I see people consistently trying to build overly complex businesses when they’re just starting out; they pick business models that are way too advanced for where they are in their journey.

Validating Before Scaling

But my question to you is this. Why jump straight into trying to build a massive operation when you haven’t even validated your idea first?

Is an idea just an idea? Ideas are a dime a dozen. But can you validate the idea first and do it in a small way before you start thinking big? If you had one of your friends and they’re like, you know what, tomorrow I’m going to run a marathon. Additionally, it was their first $5K run. You would go, listen, I believe you can run the marathon. Like that that’s great. I love that for you.

But maybe it might be wise to just, you know, run a $5K first. And that’s exactly what it’s like in this online business space. 

The Magic of Productizing

Creating Once, Selling Forever

You see, the magic happens when you simplify things and productize what you do instead. And that is exactly what I did with digital products.

Examples of Digital Products

For example, digital products, courses, e-books, and templates are all examples of things that you can easily productize.

What I mean by this is building something once and having the ability to sell it forever. So, a digital product can take many different forms. You know, that could even be a Shopify theme that is a digital product.

Anything that is an online product that is bought online and delivered online and you can make a product out of it is a digital product. Listen, realistically, would you rather spend 40 hours building a custom website for one client who pays you $3,000 or spend the same 40 hours creating a course? You can sell hundreds of times for $300?

Well, it’s the same time investment, but one gives you $3,000 and a lot of times a lot of headaches, and the other one gives you $30,000 and freedom. And that is really the difference between working in your business versus working on your business.

Niching Down for Success

Why Broad Offers Fail

But here’s the catch. Even with the right business model, you still need to niche down. I see way too many people trying to help everyone because they think that it means a larger market, a larger addressable market. So, of course, it’s common sense. If you have more people that could buy your stuff, well, then you’ll make more money. That’s not how it works in practice. Quite simply, your marketing message gets diluted. I’ll illustrate this with an example.

Specificity Sells

Don’t be a fitness coach, please. Instead, be the guy who helps busy dads in their 30s lose their beer belly in 90 days without giving up weekend beers.

Do you notice how giving up weekend beers adds specificity and allows me to speak to and attract a very specific demographic? You see, most people wouldn’t think to add that to their offer because they are not intentional enough about the problem they solve or the people they help.

Building a Unique Value Zone (UVZ)

The Key to Standing Out

And the key to all of this is crafting a solid offer. It’s what I like to call the unique value zone, or UVZ for short, which is ultimately what allows you to stand out from the crowd. Why? Because specificity wins every single time. That applies to everything you do as well.

Speaking Directly to Your Audience

When someone sees your content and thinks, “Holy, this person is talking directly to me.” That is when the magic happens.

Look, this is exactly what allowed me to grow my business over the years and help people from all over the world. I am very intentional with my content, my offers, and my products, which is also why this article probably resonates with you. I mean, think about it. This article wasn’t accidentally clicked on by you. I know that you want to make money online.

I know you just don’t know the steps or the first steps you need to take in order to hit that 10K-a-month mark. And at the same time, I also know that you’ve probably tried a few things before, or maybe you’re just starting out, but you’re looking for a way that’s beginner-friendly and straightforward.

Look, I’ve been in the exact same position as you, and I know exactly what it is that you’re going through right now. And that is why my content is so intentional because I know that I’m speaking to people who are essentially in the same position I was in just a few years ago. I’m not trying to talk to everyone with this article. I’m talking specifically to you, the person who’s hungry and driven but just needs the right roadmap and the right guidance.

By the way, I have two other blog websites, and I speak very differently on those websites because they are for a different audience. I actually have a business website where all we do is talk to people who could be good potential clients for our advisory firm. 

We have businesses and clients we work with that do on the low end $500k a year, and our top client did $120 million last year. Average client in that business does probably about $5 million a year. So, of course, the way that I talk to them is very different than the way I’m going to talk to you.

And it’s really that specificity that makes all the difference between an offer that converts and one that gets ignored. As people often say, the riches are in the niches. But what I found is that the real fortune truly lies in the subniches. Or I guess for me, I’m European, so we say niche, right? I think niche is an American thing. So subniches. Anyways, speaking of specificity, there’s one mistake I see entrepreneurs make all the time.

Simplicity Scales, Complexity Fails

One Funnel. One Offer. One Outcome.

They try to do everything at once. They have five different products, three different funnels, and target 10 different audiences. What they don’t realize is that $10K per month is actually all about simplicity, not complexity. One core offer, one funnel, and one obvious result.

You find one thing that works, and you double down on it until it’s generating consistent revenue. Then, and only then, can you think about expanding? Now, you might look at me and say, “Well, hey man, you have multiple products. You have multiple businesses. You have physical product businesses. You have digital product businesses. You have software businesses.” And listen, I understand that. I get that. But you have to remember that I’ve been doing this for over 10 years. And just like I’m telling you here today, I had to start small before I expanded. All of that to say that I’ve seen people make multiple six figures with literally one landing page and one product. Meanwhile, others out there are trying 47 different things, wondering why nothing’s working.

Real-Life Example: Armono’s Success

I’m going to give you an actual real-life example right now. There is an Armono. He’s one of our customers at Monetize,  where we actually help people do things like this. Build a one-person business that can make 10K a month, to make that clear. Not everyone does it, but you know, in his case, he’s made much, much more than that. And he is absolutely crushing it on the Monetize Mania leaderboard, where we’re actually giving away a quarter million dollars worth of prizes at the end of that 90-day competition. 

He has made over six figures in 30 days.

So, not 10K a month, but over 100K a month.

Why? because he kept things simple. He sells one product on Gumroad, which, For those that may not know, is the number one digital product platform on Earth, which I wrote a very large check to earlier this year to become a co-owner of. And through it, he helps a specific group of people improve their marketing. And by the way, he’s accomplished all this.

You can see, even in his own words, he is completely new to the digital product space. So, he is a great example of this complexity; it really is the enemy of execution. Simplicity scales; complexity fails. Now, if you nail those two points alone, you’re already ahead of most people. But here is what truly separates the smart entrepreneurs from everyone else.

Building Assets, Not Just Income

The Holy Grail: Digital Assets That Work for You

The wise men concentrate on accumulating assets rather than merely revenue. As I said earlier, you can create something once that generates revenue while you sleep.

And that is the holy grail of business. Excellent examples of this are e-books, digital templates, and courses. Like I mentioned earlier, because once created, they keep working for you 24/7, 365, day and night. 

They never have a bad day. They never ask for a raise. You were never called in the middle of the night by them. So essentially, you want to build things that, yeah, maybe take a little bit of time to create in the beginning. You know, you frontload a little bit of the work, but then you can sell them for months or years thereafter.

A business that did $75 million in revenue and that I recently acquired. In that business, we consult the top digital product businesses and info businesses, knowledge businesses, coaching businesses, and anything in that sphere.We are the go-to specialists, and I adore that area more than anything else because of what it can do for you and how you can grow your company from a one-person operation to one that generates five or even six figures each month.

Once again, not to say that that’s normal or everyone does it, but I see it time and time again. I’ve had many programs over the years that I generated once and built me a multiple six-figure-a-month income stream years after I created them. And that’s really the power of building once and selling forever.

Why Assets Beat Service Work

Compare that to service work, where every dollar requires another hour of your time. And listen, that’s how I got my start almost 10 years ago now. That is how I started. And I think it’s a beautiful business model because you can start with no money. And to me, that’s important as a beginner. When you’re first starting out, it’s really important that you have a business model where you can fail for 6 months or 12 months and nothing happens. You’re not going to get bankrupted. You won’t spend all of your money on this.

So, I’m still a fan of that business model. But, of course, the thing that I started with 10 years ago—you know, fast forward 10 years—there are new opportunities, there are new models, there are new tools, and there are new unlocks.

And when the market changes, of course, you have to respond, and you have to find the right business model for here and now. The fact that leverage is now more widely available is actually what has evolved over time. You see, the problem is you don’t have as much leverage with service-based businesses, and you’re essentially just buying yourself a job.

The Role of AI in 2025

Why AI Is a Game-Changer

Speaking of leverage, here’s the really bad news. In 2025, if you’re not using AI to replace what would normally require employees, you’re already behind.

Solving Problems, Not Selling Passions

Focus on Pain Points

Here is another harsh truth. No one gives a about your passion. People care about their problems.

Building an Audience

Start Organically Before Scaling With Ads

Now, once you know what pain you are solving, you need to get in front of the right people. But when you’re starting out, don’t blow all of your money on ads.

Consistency Beats Genius

Done Is Better Than Perfect

You may earn $10,000 a month online without being a genius. All you have to do is be reliable and, above all, ready to submit work that isn’t perfect.

Treat Your First Customers Like Gold

The Value of Early Clients

When you do get your first customers, treat them like royalty. You see, your first customers are worth more than gold.

Don’t Scale Too Early

Perfect Your Offer First

And finally, this kills more businesses than anything else I see. Do not try to scale before you have product-market fit.

Final Words

The Formula for Success

Building a $10,000 a month oneperson business is not rocket science, in all honesty. But it does require discipline, consistency, and the right strategy.

Stop Overthinking and Get Started

You must realize that it’s time to stop overanalyzing and coming up with excuses. You already have everything that you need to get started.

If you need a fully detailed article on this specific topic, which is Digital Product Selling Business, Then comments below with YES. After that, I’ll write a full text course piece especially for you.

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